fashion Archives - Serendipity Mommy

Top 5 luxury brands that win hearts

July 30, 2017 by Mandy

Over the years, watch brands have invested massively in the development of highly innovative and high functioning timepieces that are not just status reflectors but also extensions of the wearer’s personality. This in turn has reaped healthy returns. With these brands exceeding their own capabilities with every consecutive range, they have made a transition from being just watch brands to international luxury brands.

These luxury watches, fine specimens of technical finesse, are designed to satisfy people’s fascination for powerful movement and fancy features. To believe it, you have to see it. Some of the most exceptional ones in India can be found at retail stores- some of which, like Ethos Watch Boutiques, have both an online and a brick-and-mortar presence.

Allow us to give you an overview of the best timepieces, brand-wise.

1. Bvlgari

With extraordinary designing, the brand stands for perfection. And not just that, peppered with quirk and sophistication, it speaks of class like none other. The model we chose from this brand to showcase is Bvlgari Bvlgari, Model No: BB41BSSD.

Water resistant to upto 30mm, this watch is made of scratch resistant sapphire. It features a jet black dial and automatic/self-winding movement. It boasts of polished stainless steel casing, hour markers and skeleton hands. In the age of minimalism, this watch is all you need to stand out.
https://www.ethoswatches.com/brands/bvlgari.html

2. Cartier

The name itself is enough in the watch-making industry to explain the stature and sophistication that comes with it. Known for classic designs and elegant ideas, it is a perfect fit for those who crave for a majestic look. The model we thought defines this brand best is Cartier Ballon Bleu De Cartier, Model: W69016Z4.

With a large dial, and a charming belt to compliment the subtle style, it makes your heart smile. It also houses Cartier Calibre 049, revered across the industry. The bracelet is crafted with alligator skin with adjustable buckle. Need more reasons to fall in love?
https://www.ethoswatches.com/brands/cartier.html

3. Tissot

Leaning towards a sporty side, Tissot is a brand for people on the run. With sturdy and mechanised watches, the brand comes with a high trust quotient. The model we chose to depict this brand in all its might is the very unique Tissot T Sport, Model: T100.430.16.051.00.
This beautiful watch has a blackish bezel and a 42mm steel-shaped round case. The watch is made of sapphire crystal and is therefore scratch resistant. It also water resistant upto 100m. With light patterns made as the watermark on the dial, the grey and black combination looks sophisticated as well as adventurous.

4. Gucci

Who doesn’t know the designer? Gucci has changed the way world views fashion and it is the same story replicated in watches. They say wearing Gucci watches is wearing your confidence on your wrist. The best model to prove that statement is Gucci G-Chrono Collection Model No: YA101204
G- chrono is the epitome of Swiss craftsmanship. With its oversized crown and push button, this model delivers an authoritative statement. Besides, the design is such that just wows at black-tie events.

5. Louis Erad Heritage

As the name suggests, the brand is royalty. Using regal colours like gold and silver, Louis Erard watches mesmerise its wearer. The perfect model to represent this brand is Louis Erad Heritage, Model: 16930AB11.BMA41.

This classic two-toned watch has a clean and professional look. Its dial is rounded off with an anti-reflective sapphire glass which improves its resilience and flexibility and it also has an integrated window to display date, day and chronograph function!

It is time to embrace the change, the luxury brands already have. To move with the times is the only sign of progression. And moving on is especially easy when there are so many wonderful options to choose from.

Plus Size Party Dress Shopping Tips

July 21, 2017 by Mandy

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Parties are a great opportunity to dress up. They give you a chance to break out of your day to day look and wear something that is a bit more fun or glamorous.

For a party, dresses are a fantastic option. Wearing one saves you from having to waste an hour, or more, trying on different combinations of tops, skirts and pants. With a dress, all you need to do is to take it out of the closet and pair it with some nice accessories to be party ready.

However, you can only really do that if you buy the right type of dress for you. The shopping tips below are designed to help you to do exactly that.

Shop in the right places

Knowing where to shop is important. There is nothing worse than going from store to store only to discover that most of them do not stock any dresses in your size. It really is disheartening, and extremely annoying. Especially, when you consider the fact that the average American woman is a size 16.

Fortunately, there are some retailers who are waking up to this fact and starting to target this market. If you need a plus size party dress this retailer is an especially good place to shop. They have over 230 party dresses available in sizes 16 to 20, making it really easy to find one that will make you look fabulous.

Identify your body type

Before you go shopping, take the time to measure yourself. Doing this will help you to correctly identify your body type as well as determine what size you should be trying on. Once you understand what body type you are you can use this guide to quickly narrow down your options.

Shopping becomes a whole lot more fun when virtually everything you try on looks good on you. It does wonders for your confidence and leaves you with enough time to treat yourself to a beauty treatment or a coffee with a friend.

Look for a versatile dress

Ideally, you want to buy a dress that can be worn in a variety of ways. The best ones can easily be dressed up or down using the right accessories.

For example, a nice floaty summer dress can easily be glamorized with a nice belt, sparkly strappy sandals, shiny jewelry and a shawl made from a luxury fabric, to be worn to a party. Afterwards, you just need to ditch the glittery accessories to be able to wear it for your holiday or a meal out. If you need an evening gown consider borrowing or renting one instead of spending a lot of money on a dress you will only wear once.

If your weight tends to fluctuate a lot, look for dresses that can easily be adjusted. Dresses with an elasticized waist are an especially good option for those who regularly go up or down a dress size.

Stick to the classics

A good way to buy something you can wear for more than one occasion is to stick to the classics. They never really go out of fashion, so you know they will make a versatile addition to your wardrobe.

Wearing White After Labor Day: Old Fashioned Fashion Rules Women are Shattering to Pieces

July 7, 2017 by Mandy

Hair Fashion Girl Girl From Behind Hairstyle

Fashion dos and don’ts have long been a staple of fashion magazines, setting arbitrary guidelines for dressing that stuck around in spite of ever-changing trends.

It’s 2017 and sticking to the old guard’s ideas of getting really limits outfit possibilities, leaving a gal with a rather boring look, if you ask us.

The modern woman shouldn’t be confined by any rules, many of which have been in place since before her grandmother came of age.

In the spirit of fashion independence, here are some fashion rules well worth breaking.

Boots are a Winter Thing Only

You’re missing out if you think boots belong squarely in the winter months. For one, nothing looks cooler and more effortless than a pair of ankle boots or Chelsea boots with a skirt or shorts. They elevate your summer outfits beyond the expected sandal or flip flop.

They’re great for the transitional months, too. A slightly taller boot can help warm up your spring or fall wardrobe—add some boot socks or BCS Boutique leg warmers to the mix to keep things cozy.

Wearing White (or Pastels) After Labor Day

It’s in the title, after all. The old no white after labor day rule is outdated and completely silly of you ask us. At this point, many fashion people have dismissed the September cut off on all things white as passé, and even its origin story feels arbitrary.

Ever heard of winter white? It’s about texture, not so much color. Sure, you’ll want to put away those linen pants and sundresses when it starts to feel a little frosty, but white jeans or a real decadent white sweater can keep you warm while decked out in your whitest whites.

No Visible Bra Straps

Beautiful bras are having a serious moment these days. With the colorful lacy undergarments—from dainty bralettes to fancy takes on the sports bra, there’s no reason they should always remain under wraps. Pair your favorite bralette with a sheer top or a tank with oversized armholes for some low-key sex appeal.

Never Wear Navy and Black Together

A long time rule of thumb passed down by our foremothers, the old navy clashes with black wisdom is simply false. Once you get over this one, you’ll open yourself up to a world of possibilities. Black tights with a navy dress is an easy way to up the style factor in an effortless way, as is wearing your navy slacks with a black top.

Letting Your Size Dictate Your Fashion Choices

Yeah, yeah, slender people get lost in dark colors, while larger people should cool it with the yellow floral get-up. Ugh—forget it!

Here’s the thing—well-fitted clothing looks good. It doesn’t matter if you’re a small person wearing an oversized pants silhouette or if you’re a full-figured gal who loves a good Breton stripe. Sure, a petite gal may get lost in the wrong maxi skirt, but a piece that fits correctly is sure to be a hit.

Or For That Matter, Your Shape

So often we’re told to dress for our shape—so-called pear shaped people are advised to wear A-line dresses, while athletic bodies are constantly told to create a “feminine” shape. If you feel good in something, wear it.

The best look for 2017? Confidence, hands down. Barring wearing an inappropriate outfit to work, weddings or funerals, we say, anything goes.

Finding High Quality Children’s Clothes at an Affordable Price

July 4, 2017 by Mandy

Mothers are instantly propelled into becoming retail buyers the minute their children are born. They start looking for where to go to shop at prices that have excellent price points. Some even become so savvy that they think about the ability to resell their children’s clothes once they outgrow them, calculating how much profit they could make. Some mothers, and particularly those lucky few who don’t have to think about what they spend, will purchase the very latest in designer clothes. But most mothers, however, would be far better served finding designer kids clothes for sale online, which is both affordable and of high quality.

Shopping for Quality without the Money

The reality is that if you only want your child to wear brand names, you will have to have a substantial shopping budget. Luckily, however, there are things you can do to have those types of labels, without that type of price. Here are a few tips:

Shop towards the end of the season, when things are on sale, even if that means buying next year’s clothes.
Consider buying high quality items and selling them once your child has outgrown them. You can then use that money to buy new clothes.
Be selective with what you buy. Does your child really need 10 individual outfits? You can make far more combinations if you purchase one pair of trousers, one skirt, and five different tops, for instance.
Always shop online. Online stores are always cheaper because they do not have the overhead costs that other stores have to deal with.
Sign up for newsletters with online stores. Doing so means that you will be sent special offers and discount codes before anybody else.
Consider shopping together with a friend, particularly if you receive a discount or free postage if you spend over a certain amount.
If you must shop in physical stores, make sure that you only go to outlet malls.

Clearly, shopping online is the way forward, as is being a savvy shopper. However, there are a few dangers associated with shopping online as well. The first is that you have to be weary of some online stores. Make sure that you can find an address for them, and that they can be contacted in ways other than online. It is all too easy to accidentally buy counterfeit goods from a website that is actually located in China, for instance.

The second thing is that you should only purchase from stores with an excellent returns policy. Because your child cannot first try the clothes on, there is a chance that they don’t fit or even simply don’t suit them. You have to be sure that you can return the items easily if and when that happens. Do also make sure that you understand the rules of returns, such as how the label has to be presented on return, and where the items have to be sent to.

Bonmarche Reveals Top 10 Celebrity Fashion Icons

June 27, 2017 by Mandy

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For UK fashion retailer Bonmarche, the target demographic is the woman over the age of 45. To determine which women inspire their customers, they have conducted their own study into celebrity fashion icons. In so doing, they have set themselves apart from the many other studies, which look exclusively at younger women. They can now reveal that, consistently across the United Kingdom and all age groups over 45, the top four women (in no particular order) are Meryl Streep, Joanna Lumley, Helen Mirren, and Jennifer Anniston.

Numerous studies are conducted every year into celebrity fashion styles and how these influence consumer behavior. However, these studies look almost exclusively at younger women, with celebrities such as Katy Perry and Lilly Allen always scoring high. These women, however, are unlikely to be inspirations for women over the age of 45, which is the target demographic for UK retailer Bonmarche.

To address this, Bonmarche has recently completed its own study into the top celebrity fashion inspirations for their consumers. They looked at three age categories (45 to 54, 55 to 64, and 65 and over), across England, Scotland, Wales, and Northern Ireland. The study revealed some interesting results, which are now helping to drive the new Bonmarche collections.

Looking firstly at the age category of 45 to 54, Bonmarche found full consistency across all four of the geographical areas, with women listing the same top 10. The overall top 10, therefore, became

For women aged 45 to 54, the top 10 celebrity style icons were revealed to be:

Helen Mirren, with 19.2% of the votes.
Jennifer Anniston, with 16.3% of the votes.
Meryl Streep, with 14.5% of the votes.
Joanna Lumley, with 13.5% of the votes.
Nicole Kidman, with 10.3% of the votes.
Elle McPherson, with 10% of the votes.
Julie Walters, with 8.1% of the votes.
Jane McDonald, with 5.9% of the votes.
Salma Hayek, with 5.4% of the votes.
Ruth Langsford, with 4.8% of the votes.

They then looked at the age category of 55 to 64, and found the same top 10 women, in the same order. What did change, however, was that a larger proportion of women looked up to Helen Mirren, who received 20% of the votes, but a smaller proportion of women looked up to Jennifer Anniston, who received 15.5% of the votes. Meryl Streep stayed in third place, and Joanna Lumley stayed in fourth. Again, there were no differences related to geographical location.

Looking lastly at the category of women aged 65 and over, there were some notable differences. This category was the first in which the order of the top four changed, and where there was a difference between England, Wales, and Northern Ireland on one side, and Scotland on the other. For the countries except Scotland, Helen Mirren stayed in first place, receiving 28.4% of the votes. Jennifer Anniston, meanwhile, dropped to fourth position. In Scotland, by contrast, it was Jennifer Anniston who climbed to first position, receiving 27.8% of the votes.

The company also asked what it was that inspired their clientele so much about the top four women. Consistently, they loved the sophistication in Helen Mirren, Meryl Streep, and Joanna Lumley. Jennifer Anniston, meanwhile, was seen as inspiration for her glossy hair, glowing tan, and commitment to healthy living. This suggest that, once a woman turns 45, she cares not just about outer beauty but also inner beauty.

“As women grow older, their tastes and influences change, but one thing remains constant: a desire to look great,” says Bonmarche’s online marketing manager.